Care Bears’ viral success! 🎉

Apr 28, 2022

Cosmetics brand Wet n Wild’s newly released Care Bears makeup collection has been a massive success, seeing the collection selling incredibly well across channels such as Walmart and Amazon.

The lively and colorful Care Bears makeup has seen fans share content across social media, as can be seen by the hashtag #carebearmakeup receiving over 4.5 million views on TikTok so far.

Interested in Care Bears and opportunities in the Nordics and CEE? Contact us at for more information.

Read more about the collection’s successful release: