Plus Licens is an independent licensing agency with HQ in Stockholm, Sweden. We represent entertainment, lifestyle and design brands in Europe, Nordic, and Central Eastern Europe. We also represent Nordic brands on a global basis. Our portfolio of brands includes entertainment brands from major studios, global icons, lifestyle, and design brands.
Plus Licens has been in the licensing business for over 40 years and has acquired top industry know-how by supporting the introduction of some of the world’s leading brands to our markets.
Our mission is to support the development and growth of brands into sustainable business for our partners and help bring great products into the hands of consumers.
Starting in the Nordics and expanding into Eastern Europe, we have expanded our business to cover all of Europe, with a broad network of sales teams and representatives working across the continent. For selected brands, we also work on a global basis. As an agency, we always strive to offer a diversified portfolio whilst being a reliable source for brand development and licensing insights, to our clients as well as local and regional potential licensees.