Get to know Paddington

The brown bear from Peru is celebrating 65 years this year and is gearing up for the third movie coming in 2024!

Boyhood & Sanrio create Hello Kitty collectibles

The world-famous kawaii icon Hello Kitty is taking on a new form thanks to the collaboration between Sanrio and the famed Danish design company Boyhood.

Your partner in licensing

Whether you are a licensor looking for a licensing agency to take your brand to the next level, or a licensee seeking new licensing opportunities – we have the experience and expertise to help you.

PLUS LICENS

Plus Licens is an independent licensing agent with HQ in Stockholm, Sweden. We represent entertainment, lifestyle and design brands in Europe, Nordic, and Central Eastern Europe. We also represent some Nordic brands on a global basis. 

Our portfolio of brands includes entertainment brands from major studios, global icons, lifestyle, and design brands. 

Plus Licens has been in the licensing business for over 40 years and has acquired top industry know-how by supporting the introduction of some of the world’s leading brands to our markets.

Hello Kitty: Super Style!, the new series on Amazon Kids+

Hello Kitty: Super Style! arrives on Amazon Kids+

Introducing Hello Kitty: Super Style!, the new series on Amazon Kids+. The global pop culture icon continues to spread her cuteness alongside some fellow Sanrio, Inc. characters...
Bored of Directors 'NFT' apparel at Hybris

New Bored of Directors apparel

The apes are taking over! 🐵 Bored of Directors, the collective of Bored Ape Yacht Club NFTs, has kicked off its Nordic licensing program with apparel and gifts launched in...
The wooden Hello Kitty collectible created by Boyhood

SANRIO & BOYHOOD’S HELLO KITTY COLLECTIBLES

Stockholm, Sweden, January 17, 2023 – The world-famous kawaii icon Hello Kitty is taking on a new form thanks to the collaboration between Sanrio and the famed Danish design...

SERVICES

  • Contract and Legal support
  • Finance, Royalty Reports & Statements
  • Brand Strategies & Brand Management
  • Sales & Business Development

WHAT WE DO

We are the leading independent licensing agency in the Nordics, working with recognizable brands across multiple product categories. For over four decades, we have worked with manufacturers of various sizes to create products for hundreds of brands and properties. We help develop Nordic properties for the international markets.

OUR MISSION

“Our mission is to support the development and growth of brands into sustainable business for our partners and help bring great products into the hands of consumers.”

CONTACT US!